The fundamental role of buyers at Pitti Bimbo and Pitti Immagine’s investment in incoming delegations of international buyers

The participation of the best Italian and international buyers is the key to Pitti Bimbo’s commercial success, attesting to the quality of the proposals, its capacity for constant renewal, the attentive segmentation as well as the ongoing commitment to discovering new brands.

At the same time at every edition Pitti Immagine increases its investment in its program dedicated to incoming delegations of top buyers, also thanks to the contribution of MiSE and the ICE Agency. At this edition we are focusing on the Russian market, on important delegations of buyers from Asia (Hong Kong, China and South Korea), from United States and Europe (France, Germany, Spain, Belgium, United Kingdom and Scandinavia), paying particular attention to online stores dedicated to childrenswear.

Here are just some of the fair’s top buyers: from Italy Luisaviaroma, La Rinascente, Pupi Solari and Tessabit; from United Kingdom Harrods, Liberty, Selfridges, Childrensalon, Fenwick, Childsplay and Step2wo; from France Le Bon Marché, Printemps, Galeries Lafayette and Smallable; from Germany Loden Frey, Peek & Cloppenburg, Barbara Fréres, Engelhorn, Korbmayer and Breuninger; from Switzerland Bongenie and Jelmoli; from USA Barneys, Bergdorf Goodman, Neiman Marcus and Shan & Toad; from Russia Bosco dei Ciliegi, Tsum/Mercury and Daniel Boutique; from Spain El Corte Inglés; from Japan  Isetan Mitsukoshi, Takashimaya and Ships; from Saudi Arabia Al Garawi, Harvey Nichols Riyadh and Rubaiyat; from United Arab Emirates Chalhoub, Lollypop and Sauce; from Turkey Beymen and Demsa group; from Hong Kong Harvey Nichols Hong Kong; from South Korea Shinsegae and Hyundai; from Netherlands Azzurro Fashion Group; from Kazakhstan Saks Fifth Avenue Almaty; from Taiwan Kid's Will; from Lebanon Aishti; from Kuwait Harvey Nichols Kuwait; from Ukraine Baby Marlen; from Singapore Kids 21; from India Myntra.com... and many more.