On Wednesday, June 14, 2017, JW Anderson will make its Italian debut showing the men’s collection for S/S 2018: “I'm honored to have been asked to show at Pitti Uomo,” says Jonathan Anderson. “Florence’s aesthetic is beautiful, which will lend itself to be the perfect backdrop for the collection.
“We have been keeping a careful eye on Jonathan Anderson’s career for several seasons,” says Lapo Cianchi, Pitti Immagine Director of Communications and Events. “Above all, we are drawn to the creativity and eclecticism he expresses in his collections that are further enhanced by high-quality manufacturing and – in menswear -- by undisputable sartorial skill. The way he reinterprets elements from the contemporary art scene and from the youth culture, alternating emotional impact (such as out-of-scale volumes) and transgression that are projected towards anticipating the future leaving little room for nostalgia, is very interesting. And his shows are always surprising, with great communicative strength.”
Thirty-two year old Jonathan Anderson was born in Northern Ireland and launched J.W. Anderson in 2008. After he showed the first collection of accessories that achieved great critical and commercial success, JW Anderson quickly became known as one of London’s most innovative labels. The first capsule collection for women came in 2010. Ever since then, the brand has shown at London Fashion Week reaping extraordinary successes among the press and buyers all over the world. In the United States his collections are carried by Barneys, Opening Ceremony, Dover Street Market and Jeffrey, among others And in Europe by Dover Street Market, Selfridges, Le Bon Marché and Printemps. In Asia by Joyce, Isetan, 10 Corso Como, and by the Net-a-Porter, Moda Operandi, Matches and Mr Porter e-shops.
JW Anderson has also become internationally recognized thanks to a series of prestigious awards: from the British Fashion Awards “Emerging Talent Award – Ready-to-Wear (2012), to “The New Establishment Award” (2013) to “Menswear Designer of the Year” (2014). In 2015 he received the British Fashion Awards “Menswear” and “Womenswear Designer of the Year” awards – the first time that one designer took the prize in both categories. In 2013 the LVMH Fashion Group acquired a stake in J.W. Anderson, supporting the brand’s growth. Soon after, Mr. Anderson was appointed Creative Director of Loewe (the Madrid-based LVMH luxury brand) where he immediately began reinventing the firm’s codes.
The Pitti Uomo 92 line-up of events will continue on Thursday, March 16…stay tuned!