Among the debuts, returns and special projects at this edition: Candice Fauchon, Carolinebosmans, Christina Rohde, Colmar Originals, Dinoski, Dimensione Danza, DKNY, Museum, Marques Almeida, Sofia Webster, Twinset, Yves Salomon Enfant e Vivetta.


65 Benetton Street
The new kids’ collection by Jean-Charles de Castelbajac for United Colors of Benetton makes its debut at the Teatrino Lorenese, within the colorful, playful and lively world of “65 Benetton Street”. Are you ready?


The runway shows in the Fortezza da Basso
Two Pitti Immagine special runway shows present sophisticated collections from the Apartment section and the innovative creativity of KidzFIZZ. The labels of Children’s Fashion from Spain will also hit the runway, among other brands to be announced.


Petit Bateau + Treedom
The historic French children's fashion house Petit Bateau and the online platform Treedom present a new environmentally and socially sustainable project: the planting of a tree with each purchase of a new birth kit in organic cotton.


Sarabanda and Ducati team up for a capsule collection
Sarabanda announces the collaboration with Ducati for a capsule collection that combines the unmistakable style of the Tuscan label, its great care for details and attention to trends, with the active and bold spirit of the brand from Bologna.

The books selection of C’era una volta
The brand C'era una volta will offer a selection of books to give to customers for creating a window. The goal is to bring children closer to the discovery of words, stories and emotions on paper, inviting adults to share this moment with them.


Monnalisa at the Stazione Leopolda
The not-to-be-missed runway show of Monnalisa returns. The Tuscan brand, a leader in premium childrenswear, will present their new collection with a charming fashion show at the Stazione Leopolda, on January 16.


Hooligans Magazine presents 5 senses
For the first time at Pitti Bimbo, US magazine Hooligans will celebrate its 5th anniversary with an exhibition project about the 5 senses, all to be seen, smelled, heard, tasted and touched, on the Top Floor of the Central Pavilion.


James Mollison’s Playground
Within Sport Generation in the Padiglione Cavaniglia, the photographer James Mollison, famous for his work on social and cultural themes, will present photographs of school yards from all over the world, exploring different environments and children’s play dynamics.


The Concept Store of the future
The Playful Living co-design platform in collaboration with Cilab (Research Laboratory of the Milan Polytechnic's Design Department) will present a Multibrand Kids Concept Store. A consumer-friendly 4.0 space, animated by talks and meetings.