Velveteen is the brand of clothing and accessories for kids and teenagers aged 3 months to 14 years. Based in Hong Kong, it has production in India under the guide of a creative director with Californian origins. At Pitti Bimbo it showcases a collection of tops, skirts, little dresses and coats with sophisticated silhouettes, in a palette of colours that nod the wink to autumn landscapes and luxurious textures to give the garments classic allure but with a very on-trend attitude. All the creations feature fine, ultra-comfy materials and are embellished by embroidery and hand-made details.