The Pitti Fragranze observatory by IFF

Stazione Leopolda

Pitti Fragranze will present an overview of the current olfactory panorama via an observatory organized by Pitti Immagine in cooperation with IFF – International Flavours & Fragrances – this edition’s partner and a leading American name in producing and marketing components for essences and scents for the food, cosmetics and fragrances industries. On Friday 13 September, IFF will present "PERFUME X-RAY 2013," a report on current developments in the international fragrance market, with a focus on the latest fragrances and on the strongest trends of the moment.