SUPER 9: BUYERS' POINT OF VIEW
“I think that the selection of the brands was genuinely interesting, young and very contemporary. Even the location and the layout are exceptionally modern and in line with the products showcased at the exhibition. I have nothing but good things to say about Super and its organisation: the reality of it has met every one of our positive expectations.”
“I have come out of Super very satisfied. In my line of work, it is important to pick up immediately on a trend or brand that has potential and the ability to stand out, and I have to say that I felt that click here. There is a valid range of mix and match: well-known brands alternate with the new brands on the international scene. I will certainly be following some of these in the upcoming seasons”.
Simon Burstein, The Place (United Kingdom)
“I found a well organised mix of brands, with companies already familiar to me and new brands with very interesting collections. For me it is essential to discover new, emerging talent, to find brands that have interesting stories and great product quality to introduce to my clients, who are always looking for new stories and new names. I have found them at Super, as well as a perfect layout and location, all of which sets Super apart from the other salons. I was surprised by the emerging designers from Eastern Europe, they have a lot of creativity and a fashion style with a new perspective”.
Mary Leung, Brandalley (United Kingdom)
“Super introduces a well calibrated selection of brands and fashion proposals, both in terms of clothing and accessories, and I found plenty of interesting new brands with whom we will start working. I also was impressed by the exhibitions set-up, there was a great atmosphere. What are the strongest trends for next season? Without doubt embroideries – of all types, metallic texturing and there is lot of emphasis on luxury knitwear. Themes that we will also be concentrating on!”.