Artigiano Contemporaneo

"The sound of Made in Italy"

Main Pavilion, Lower Floor - Fortezza da Basso

Artigiano Contemporaneo, the collective brand of artisan fashion Made in Italy, inaugurates 2014 with a new project at Pitti Uomo. Totally in line with the January “Rock me Pitti” theme, Tuesday 7 January will see presentation to press and buyers of “The Sound of Made in Italy”, a video-story telling the unique tale of this brand: a world of beauty, attention to detail and a passion for craftsmanship and Italian creativity.

Exceptional reporters for the event will be the editorial staff of the famous menswear blog The Three F.
The presentation will be accompanied by a performance with the musicians Bruno Briscik and Daniele Dall’Omo, followed by an aperitif. For the occasion, an entire wall of the Make Pavilion will be customised by Artigiano Contemporaneo.
The brand will also be presenting its future activities and its new communication campaign.