On the occasionof Pitti Uomo 89

nobis launches its 10th Anniversary Collection

Limonaia di Villa Vittoria

nobis celebrates the launch of its 10th Anniversary Collection in Florence on Tuesday 12 January with an event at the Limonaia of Villa Vittoria.

Guests will be invited to discover the new experience proposed by nobis and “embrace the elements”. The combination of fashion and functionality will come to life through a variety of sensorial cues that will make it possible for visitors to get closer to the elements of nature.

In addition to the presentation of the collection’s latest proposals, the event will celebrate the brand’s history and timeless style over the last ten years.  
Emphasizing the extremely innovative technology used for the development of every single garment, the event will make some elements real, bringing them to life through video, audio installations, as well as tactile experiences.