Resort tendency. Luxury and beachwear collections with a nonchalant sartorial style
Lightness, freshness and imagination: the mantra of a new reinterpretation of urban aesthetics with a focus on luxury and a crossover vision, on show at the upcoming edition of Pitti Uomo. For SS17 the classic man’s wardrobe keeps its eye on holidays, even in the city. Multi-dimensional collections that exude elegance and the colours of the French Riviera: pastel and dusty shades.
From Paoloni, the jacket is the cult garment: macro weaves and robust fabrics blend with loose-fitting garments. 3D textures and designs, tone-on-tone or contrasting, enhance the patterns and the comfort of cottons, while an independent current is chambray on garment-dyed or jersey “knitted” effect jackets. Drumohr also focuses on a laidback style, launching the Informal Jacket project. A special series of full-fashioned jackets, strictly stretch, designed for an international man with a globetrotter’s attitude.
From Thorsun – the brainchild brand of George Sotelo, a designer working in New York with a passion for travel and surfing, and the creativity of an Australian tailor based in Savile Row – to Coast Society, which from the Principality of Monaco expresses the tailored vision of men’s beachwear.
The inspiration comes from colourful, playful Riviera atmospheres, with polo shirts and T-shirts available in cool pastel colours and swimming costumes with graphics influenced by Bauhaus design.
And then comes Robinson Les Bains. The designer, Christophe Vérot explains the story and inspirations of these first ten years through an interweaving of patterns and colours experienced in the authentic spirit of the brand. An ironic look, sophisticated prints with a nod to the world of comics and the seaside lifestyle on the most loved coasts. More exotic inspiration at PT01 Pantaloni Torino: Californian beaches and Caribbean atolls are destinations evoked on fabrics, colours and linings. Garment-dyed trousers in summer colours with a vintage effect, the linings give a nod to surfing, the most popular beach sport in California.
Innovative one-day bags designed to meet the needs of today’s professionals, from business meetings to weekend getaways, make up the range from Troubadour Goods, a luxury collection in which aesthetics, linearity and functionality come together, along with careful attention to detail and fine materials, worked by Italian master leather craftsmen. A laidback, chic image, where freedom and style are synonymous with savoir faire.