The new dimension in sport living The Pitti Uomo project produced in cooperation with REDA shines the spotlight on athletic-minded collections


(Belgium)_ Rebellious and fashion forward are the words that best define the athleisure collection by 42.54 the brand founded Olivia Borleé & Élodie Ouédraogo, gold medal winning Olympic athletes and friends. Their made-in-Belgium wardrobe is designed for all-day wear.


(Germany) _ Clean and minimal lines are the identifying features a men’s and women’s collection – the second one of the brand - of this 19-item, where technically innovative materials make for comfort and a positive attitude. A true story of style and performance.


(U.S.A.) _ Fashion meets Technology: this is the mantra that Christopher Bevans, the Portland (Oregon) based who has worked with big names like Nike, chanted when he founded his brand and projected it into a world of ultra-contemporary dynamism.


(U.S.A.) _ Isaora obsessively integrates hyper advanced materials, performance engineered design & innovative construction techniques. ISAORA is for a guy who thinks differently, he makes his own rules and walks on the periphery while everyone races to catch up.


(Italy) _ The discipline of the Brazilian Jiu Jitsu, its values and its iconography are its background. This Italian brand was started up with an ambitious goal: to revolutionize the world of combat sport clothing, and an equally ambitious slogan "Innovative Apparel for Functional Training".