Superga® kits Pitti Immagine's staff for the fifth edition running

A special sneaker celebrates the three summer shows: Pitti Uomo, Bimbo and Filati

For the fifth year in a row Superga® will be the footwear of choice of the entire staff of Pitti Immagine Uomo, Bimbo and Filati. Classic Turin brand Superga® – creator of the first tennis shoe with a vulcanized natural rubber sole in 1925 – and its R&D department have developed white sneaker, the 2750 model, in cotton and original patterns with flowers and color contrasts; the “Boom Pitti Blooms” logo, title of the new summer edition, on the back.

This year Superga® will be back at Pitti Immagine Uomo 92 with a stand presenting the Q1Q2 2018 (spring-summer) collection, classic 2750s in a variety of colors, materials and patterns, a wide range of styles with a special focus on new fabrics and patterns.