Events & news
Where does a fragrance begin and where does it end?
The theme and latest novelties of Pitti Fragranze
RAW presents “Madagascar - Vanilla and other treasures”...
Raw – the Pitti Fragranze format that gives space to the most important raw materials used in perfume-making – focuses on the...
“Culture and market of niche perfumery in Italy” The...
For the first time at Fragranze, a special economic observatory conducted by HermesLab - a consulting and economic analysis firm - in...
Discovering Planet China, a universe just waiting to be...
Chandler Burr, one of the fragrance world’s top experts, American journalist, perfume critic for the New York Times and consultant for...
The days of Pitti Fragranze will host a packed program of events at the Stazione Leopolda and around town. The spotlights will be pointed at the...
PITTI FRAGRANZE 15: THE EXHIBITORS' POINT OF VIEW
Celso Fadelli, president and fragrance curator at Intertrade Group “Pitti Fragranze is always a valuable opportunity to meet our...
PITTI FRAGRANZE 15: THE BUYERS' POINT OF VIEW
We’ve collected a selection of comments from the buyers who participated in this show: Rou Katagiri, General Manager Men’s...
A talk with Toshy
the Dutch artist that gave birth to Intertrade's UNSCENT installation at Pitti Fragranze
Fragranze 15: i dati di chiusura
Almost 2,200 members of the trade arrived in Florence from more than 50 different countries: very positive feedback for all the new ideas, this...
THE EPHEMERAL MUSEUM OF FASHION
Notes for an ideal museum
THE BEAUTY FACTORY
At Pitti Fragranze Acca Kappa presents a short film directed by Giancarlo Marinelli
ETHICS AND SUSTAINABILITY IN THE NICHE PERFUMERY
A focus on SUSTAINABILITY at this edition of Pitti Fragranze with the participation of an exceptional guest: the expert innovator Fabrice...