Cookies policy


The Pitti Connect platform, an essential part of the fair service, uses cookies, both technical cookies (for normal functioning that do not require express consent), as well as data analysis and circulation cookies for the purpose of fully carrying out the fair’s function of putting operators in contact with each other and permitting them to develop their relationships.
The various types of cookies and the purpose for which they are used are indicated below.
For non-technical profiling cookies consent is requested at the moment of accreditation in the manner indicated below.

What are Cookies

Cookies are small text files which are saved on a user’s device when visiting a website. Each time a user returns, the cookies are sent to the website that created them (first-party cookies) or to another website that recognizes them (third-party cookies). They have different purposes: for example, to ensure users can browse efficiently between pages and in general improve the browsing experience.  They also help to ensure that online advertising is tailored to the user and his or her interests.

According to their function and purpose, cookies can be divided into two categories: technical cookies and behavioral (profiling) cookies.
a. Technical Cookies
These cookies can be divided into: persistent or session cookies which guarantee normal browsing and use of the website (for example, allowing users to carry out a purchase or authentication for access to restricted areas); analytic cookies which are used directly by the website publisher to gather information on the number of users and on how the users visit the website; functional cookies which allow the user to browse, based on a series of selected criteria (for example, language, products selected for purchase, or those included in favorite lists) in order to improve the service provided to the user. 
No prior consent is required by the user for the installation of such cookies, whereas there is an obligation to inform the user regarding which cookies are saved and used.
b. Behavioral (profiling) Cookies
Behavioral cookies are aimed at creating user profiles in order to send advertising messages in line with the preferences shown by the user while browsing the internet.  Given that these cookies can be considered invasive for a user’s privacy, European and Italian regulations require that the user must be adequately informed on the existence and use of these cookies and he/she must express consent to their use.

Which cookies are saved by our website

Our website saves the following cookies for the specific purposes indicated alongside each one.  It should be noted that, overall, cookies are an essential part of the on-line fair service and that should consent to their use not be given (see above), the on-line service will not be accessible, only the ordinary Fortezza da Basso fair service


Third-party Behavioral (profiling) Cookies

Analytics cookies
This website uses Google Analytics and its cookies to monitor visitors’ behavior (anonymously) and to measure the website’s performance.
To learn more on Google Analytics cookies, follow this link
Visitors who do not want Google Analytics cookies can prevent them being saved on their computer by using “Google Analytics Opt-out Browser Add-on”, made available by Google at . To activate the add-on, which prevents the system from sending data on website visits, install it by following the instructions on the screen, then close and reopen the browser.
Cookies for social sharing
This website uses ADDthis and its cookies to allow website visitors to share our pages on social networking websites or via email.
To learn more on this service and the related privacy policy, follow these links
It is possible to disable the cookies in question on this page by selecting the "Opt Out" button. 
The cookies will be disabled on all websites which use this service, including our website. A technical cookie, which remembers your choice, will however be saved on your PC.

How to disable cookies

As well as the above information on disabling third-party cookies, we point out to visitors that they can authorize, block or delete cookies (fully or partially) via specific browser functions. 
It should be noted that if technical cookies are removed or blocked (which we remind you do not violate a visitor’s privacy), some parts of the website may not be fully accessible and some website functions may not be available or may not function correctly.
To learn more on how to manage cookie browser settings consult the following links:
Firefox - Internet Explorer - Google Chrome - Safari (OS X) - Safari (iOS)