Calendar of the events of Pitti Uomo 94 11 June - 11 January 2019

Monday 11/06
7:30pm-9:30pm

SECRET FLORENCE / Virgilio Sieni / Le Bagnanti Archeologia del gesto

Tepidarium del Roster

Via Vittorio Emanuele II 4, Firenze

A performance based on the nature of the human female body which, through the imperfection of nudity and the presumed harmony and grace of the gesture, explores materials including painting, archeology and the soul of the body. Reservations: biglietteria@virgiliosieni.it.

8:45pm

Centro di Firenze per la Moda Italiana

Chiostro Grande di Santa Maria Novella

Piazza della Stazione 7, Firenze

Gala dinner. By invitation only.

...IN TOWN

10:45am

Falsi miti. Danni veri

Auditorium della Camera di Commercio di Firenze

Piazza Mentana 1, Firenze

Conference organized by anti-counterfeiting observatory of Camera di Commercio di Firenze. 

11:00am

The Elegance of Speed by Archivio Foto Locchi

Palazzo Pitti, Andito degli Angiolini

Piazza de' Pitti, Firenze

On display 100 incredibly rare photographs from the Archivio Foto Locchi, dated between 1934 and 1965, speak of the charm of automobiles and speed in Florence and Tuscany. By invitation only.

5:30pm

Presentazione del libro "Donne 6.0 - Il lato forte di una certa età"

Antico Setificio Fiorentino

Via Lorenzo Bartolini 4, Firenze

Presentation of the book by Daniela Fedi and Lucia Serlenga. Eva Desiderio in attendance with the authors. 

5:30pm

Work Where - Artisans of the Oltrarno

Galleria Danilo Ceri

Via dei Serragli 24r, Firenze

Ceri Vintage presents a photographic project by Marcin Marcin Gierat, curated by Alessandro Possati, in collaboration with A.I. Artisanal Intelligence. On display until June 15th.

6:00pm

Istituto Marangoni - Under / the Light

Dogana

Via Valfonda 25, Firenze

A unique fashion performance with the menswear collections of the best international students. Guest Designer Armando Costa presents Maneki neko - SS2019 collection. By invitation only.

7:00pm

Museo Novecento & Firenze Made in Tuscany

Museo Novecento

Piazza Santa Maria Novella 10, Firenze

Presentation of the new issue of Firenze Made in Tuscany and of the new setting of Museo Novecento. Cocktail party. By invitation only. 

9:00pm-11:30pm

Fratelli Conforti Fabrics

Cinema Arena Chiardiluna

Via Monte Oliveto 1, Firenze

Preview of the video to celebrate the 70th anniversary of the company Fratelli Conforti. Special guest the actor Maurizio Lombardi. By invitation only.

Tuesday 12/06
9:00am-6:00pm

Scandinavian Manifesto

Arena Strozzi

Nordic taste meets Nordic Fashion curated by Danish Chef Frederik Bille Brahe. 

9:00am-6:00pm

Super Duper Hats Third Hand

Piazzale Arena Strozzi

Third Hand. Bring an old hat, used, worn out, personal or family owned, purchased or found, with whom there is an emotional attachment. The hat will becustomised by expert hands with the intent of providing it with a new life.

10:30am

Opening Ceremony Pitti Immagine Uomo 94

Palazzo Vecchio, Salone dei Cinquecento

Piazza della Signoria 1, Firenze

Official opening ceremony of Pitti Immagine Uomo 94. By invitation only.

11:30am

Petrol Industries

Armeria, Stand A1

Special guest at the stand Danilo Petrucci and the Moto GP Ducati Pramac staff. 

12:00pm

Comme des Fuckdown

Armeria, Stand A2

Special guest at the stand Andrea Iannone, MotoGP rider. 

12:00pm

Scandinavian Man Panel: Buying Menswear — an Editorial Perspective

P.O.P. Arena, Fortezza da Basso

Three buyers and fashion directors from leading global retail outlets discuss what it means to curate a retail experience in 2018, and why it is more important than ever to have an editorial perspective on retail. Speakers: Mats Klingberg (Trunk, London), Josh Peskowitz (Magasin, Los Angeles).

12:00pm-3:00pm

Baldinini

Central Pavilion, Ground Floor, Stand D4

Gimmi Baldinini meets the press. 

12:00pm-4:00pm

Moon Boot

Padiglione Cavaniglia, Stand 33

Freeze The Summer. Presentation of Resort Collection Fall Winter 2018/2019-  Welcome Party-Cocktail by NIO.

12:30pm

Aeronautica Militare

Cortile Medici

Special guest at the stand a delegation of professional specialists of the Italian Air Force. 

12:30pm-2:30pm

L'Impermeabile

Central Pavilion, Lower Floor, Stand Q14

San Giovese Tasting Frozen. Cocktail curated by Federico Minghi & Gourmanderie. 

2:00pm

MOA Master of Arts

Arsenale, Ground Floor, Stand 28

Live performance of the artist TV BOY: Urban Pop Sneaker. 

2:00pm-4:00pm

Gianni Gallucci Atelier

Central Pavilion, Lower Floor, Stand V6

Special guest at the stand Kevin Willis, former NBA player of Atlanta Hawks. 

2:30pm-4:30pm

Diadora

Padiglione Cavaniglia, Stand 2

Special guest at the stand Federica Abbate. The ceo Enrico Moretti Polegato will meet the press. At 4:00pm performance and cocktail.

3:00pm

Guest Nation Georgia

Central Pavilion, Lower Floor, Spazio Carra

Official opening of the Guest Nation Georgia project: Aznauri, Anuka Keburia, Gola Damian, Situationist, Tatuna Nikolaishvili, Vaska.  

3:00pm-6:00pm

Pepe Jeans London

Spazio Belfiore

Cocktail and dj set on the occasion of the 45th anniversary of the brand. Spacial DJ @albertmarzinotto.

3:30pm-5:30pm

MINI FASHION Cocktail

Spazio MINI - Piazzale delle Ghiaia

 Dj set by STEPH ORKID. 

4:00pm

ZZegna

Teatrino Lorenese

Press conference. 

4:00pm

Scandinavian Man Panel: Sustainability — a Movement to Disrupt Fashions Eco Systems

P.O.P. Arena, Fortezza da Basso

Representatives from leading menswear brands and innovative up-starts, discuss the necessities and challenges in creating new structures and processes for sustainable production of fashion. Speakers: Josefin Liljeqvist (creator of namesake shoe brand Josefin Liljeqvist), Fredrik Ekström (marketing director, Tretorn), Karl-Johan Bogefors (brand director, Filippa K). 

4:00pm-6:00pm

CC Collection Corneliani

Sala Ottagonale

Dj set by Lillo Carillo.

4:00pm-6:00pm

Reda Active LIFEPROOF

Sala della Ronda

Reda shows out its new layer biodegradable Reda Active LIFEPROOF. Cocktail.

4:00pm-6:00pm

Dstrezzed

Spazio Belfiore, Stand 3

Brotherhood of the modern gent. Live DJ, a saxophonist and cocktails made from Sir Edmond gin. 

4:00pm-6:00pm

Franklin & Marshall

Padiglione Cavaniglia, Stand 7

Presentation of the capsule collection in collaboration with Sfera Ebbasta. Cocktail by invitation only.

4:30pm

K-Way

Padiglione delle Ghiaia, Stand 3

Le Vrai 3.0 Experience. Presentation of the new brand video and cocktail. By invitation only.

5:00pm-6:30pm

Paolo Pecora Milano

Costruzioni Lorenesi, Ground Floor, Stand A3

Holy & Paolo Pecora present the modern cocktail. By invitation only.

5:00pm-7:00pm

Sease

Polveriera

Welcome party. Drums and dj set Applejacks. 

5:00pm-8:00pm

Opening Fanatic Feelings - Fashion Plays Football

Complesso Santa Maria Novella

Piazza della Stazione 5, Firenze

Exhibition curated by Markus Ebner and Francesco Bonami. Opening. By invitation only

5:30pm-9:00pm

Il Bisonte

Giardino di Villa Vittoria

Piazza Adua 1, Firenze

Il Bisonte presents: #1BOX10SHOTS. An exhibition of snapshots took by 12 Instagrammers from all over the world. Cocktail.

6:30pm

LOCMAN

LOCMAN

Via de' Tornabuoni 76, Firenze

Cocktail in collaboration with Ducati. Photobooth with the new Panigale V4. Dj set. By invitation only.

6:30pm-9:00pm

Herno Library

Stazione Leopolda

Viale Fratelli Rosselli 5, Firenze

Opening of the exhibition. By invitation only.

6:30pm-9:00pm

Sebago

Société Anonyme

Via Giovan Battista Niccolini 3F, Firenze

The Loafers Gallery by Sebago. Cocktail and dj set. By invitation only. 

7:00pm

Shaft Jeans

Cantinetta da Verrazzano

Via de' Tavolini 18r, Firenze

Cocktail party. By invitation only.

7:00pm

FILA x SOTF

SOTF

Via Tornabuoni 17, Firenze

Ray Release. Cocktail and dj set by Double S. 

7:30pm-9:30pm

Gucci

Gucci Garden

Piazza della Signoria 10, Firenze

Opening of two new rooms at the Gucci Garden Galleria. Cocktail. By invitation only.

9:00pm

SECRET FLORENCE / Lo Schermo del'Arte Film Festival / Downtown 81 / Boom for Real: The Late Teenage Years Of Jean-Michel Basquiat

Cinema La Compagnia

Via Cavour 50r, Firenze

A tribute to Jean-Michel Basquiat thirty years after his death. Two films tell his story. Reservations: info@cinemalacompagnia.it.

9:30pm-2:00am

ICON presents the event ICONIC CLUB

Le Pagliere, ex Scuderie Reali

viale Machiavelli 24, Firenze

Party with live dj-set by Nicky Siano, dance music pioneer and first resident dj at New York Studio 54. By invitation only.

from 10:00pm

l’Uomo Vogue x MINI FASHION Party

Serre Torrigiani

Via dei Serragli 144, Firenze

Party on the occasion of the 50th anniversary of the magazine. By invitation only.

from 10:00pm

Sseinse

Manduca

Via San Biagio a Petriolo 2a, Firenze

Night Party with Dj Ralph and Philipp&Cole. SSEINSE celebrates the new ss19 collection with a road trip between safaris and colonial lands. By invitation only.

...IN TOWN

10:30am-8:00pm

Bonaveri, a fan of Pucci

Palazzo Pucci

Via de' Pucci 6, Firenze

Emilio Pucci and Bonaveri come together to showcase their creative vision and savoir-faire. A journey of colour, texture, and shape: an insight to the past, present and future of the two Maisons. Exhibition. By invitation only (and also with the Pitti Card).  

1:00pm-7:00pm

Genten

Genten - Palazzo Vecchio, Cortile di Michelozzo

Via della Condotta 50r - Piazza della Signoria, Firenze

Press presentation of the Souetsu by Genten collection. From 2:00pm to 4:00pm in the Cortile di Michelozzo of Palazzo Vecchio celebrations for the frescoes restoration, carried out also thanks to the brand. 

3:30pm-7:00pm

IED - ECOEGO exhibition con Tiziano Guardini

Palazzo Davanzati

Via Porta Rossa 13, Firenze

On display the green collection created by IED students with the mentorship of the designer Tiziano Guardini. 

5:30pm

Carlo Pignatelli

Palazzo Capponi Vettori

Lungarno Guicciardini 1, Firenze

50th Anniversary Celebration. Presentation of the Spring/Summer 2019 Showcase and cocktail. By invitation only.

6:00pm

Salon of Excellence presents Fashion Frames round table

Palazzo Capponi Vettori

Lungarno Guicciardini 1, Firenze

“Tailoring, fashion and ecology" Roundtable with top fashion buyers, moderated by Marc Sondermann of Fashion Magazine with Mario Dell’Oglio, president of the Italian Chamber of Fashion Buyers. Cocktail. By invitation only.

from 6:00pm

Prosac

Bottega Quattro

Via dei Rondinelli 11/13, Firenze

Aperitif party and dj set. By invitation only.

6:30pm

Enrico Coveri

Palazzo Coveri

Lungarno Guicciardini 19, Firenze

Opening of the exhibition "Maurizio Galimberti around Enrico Coveri". By invitation only.

6:30pm

Pommella Napoli

Aria Art Gallery

Borgo SS. Apostoli 40r, Firenze

The White Trouser Party. By invitation only.

6:30pm-9:30pm

La Carrie

Odeon Bistrò

Piazza degli Strozzi 8, Firenze

#BREAKTHESILENCE. Special guests: Cecilia Rodriguez and Ignazio Moser. Presentation of the special collaboration with DIRE - Donne in Rete Contro la Violenza [Women against violence].

7:00pm

Lanificio Cerruti & DeGorsi present the New Sartorial Thread 2018

Palazzo Capponi Vettori

Lungarno Guicciardini 1, Firenze

Award Ceremony - exclusive guest Nino Cerruti. The most promising international young tailor in 2018, featuring:Chiaia, Naples;  Stark&Sons, Paris; Fabio Sodano, Naples; Angel Bespoke, New York; Fain, Kiev, Cuomo, Naples. Masters of Craftsmanship showcase featuring Marol shirts, Ducal shoes, Siniscalchi shirts, Uglys bespoke luggage, Bespoke Dudes eyewear. Cocktail and DJ set by A&A/Chez Nous. By invitation only.

7:00pm-9:00pm

Sissi Goetze SS19 at Bjork

Bjørk

Via dello Sprone 25r, Firenze

A casual presentation with a preview of the SS19 collection and an early drop of AW18. Cocktail. 

7:00pm-10:00pm

Corto Moltedo

Palazzo Frescobaldi

via Santo Spirito 11, Firenze

Cocktail. By invitation only.

7:30pm

Party of Life PIU

Hotel Bernini

Piazza San Firenze 29, Firenze

Exhibition of artworks by Keith Haring and fashion accessories in a POP mood. With Doria 1905, Fiorentini + Baker, Pinko. Contemporary Concept celebrates 60 years of the artist with an exhibition of works between Art and Fashion.

from 9:30pm

Tissuè Party

Quinoa

Vicolo di Santa Maria Maggiore 1, Firenze

Presentation of the new collection and dj set. By invitation only.

10:00pm

Separate Collection: Polimoda Fashion Show 2018

Manifattura Tabacchi

Via delle Cascine 33-35, Firenze

The annual event for the presentation of the best graduate collections in Fashion Design. By invitation only.

Wednesday 13/06
9:00am-6:00pm

Scandinavian Manifesto

Arena Strozzi

Nordic taste meets Nordic Fashion curated by Danish Chef Frederik Bille Brahe. 

9:00am-6:00pm

Super Duper Hats Third Hand

Piazzale Arena Strozzi

Third Hand. Bring an old hat, used, worn out, personal or family owned, purchased or found, with whom there is an emotional attachment. The hat will becustomised by expert hands with the intent of providing it with a new life.

4:00pm-6:00pm

Dstrezzed

Spazio Belfiore, Stand 3

Brotherhood of the modern gent. Live DJ, a saxophonist and cocktails made from Sir Edmond gin. 

5:00pm-6:30pm

Paolo Pecora Milano

Costruzioni Lorenesi, Ground Floor, Stand A3

Holy & Paolo Pecora present the modern cocktail. By invitation only.

9:30am-11:00am

Lardini

P.O.P. Arena, Fortezza da Basso

The company celebrates its 40th anniversary with a breakfast by invitation only. The Lardini flower will be the protagonist. Breakfast. By invitation only.

9:30am-1:00pm

Il Bisonte

Giardino di Villa Vittoria

Piazza Adua 1, Firenze

Il Bisonte presents: #1BOX10SHOTS. An exhibition of snapshots took by 12 Instagrammers from all over the world. Breakfast.

10:00am

Pony

Padiglione Cavaniglia, Stand 16

Presentation of the capsule collection Pony x Yong Bae Seok. Special guest Yong Bae Seok.

10:00am-1:00pm

Bruno Manetti Cashmere

Central Pavilion, Ground Floor, Stand K11/L6

Presentation of "Under the Tuscan Sun", special guest at the stand Brewe Toshi, Lufthansa pilot and testimonial of the brand. 

10:30am-12:00pm

Lumberjack

Area Monumentale, Cannoniera

Press breakfast. Franco Morbidelli special guest at the stand.

11:00am

COS

Istituto degli Innocenti

Piazza della Santissima Annunziata 12, Firenze

Fashion presentation. By invitation only.

11:00am

MarkUp

Costruzioni Lorenesi, Ground Floor, Stand A6

Special guests at the stand Cecilia Rodriguez and Ignazio Moser. 

11:00am-7:00pm

Herno Library

Stazione Leopolda

Viale Fratelli Rosselli 5, Firenze

Apertura al pubblico e Laboratorio H. Ingresso gratuito. 

11:00am-7:00pm

Fanatic Feelings - Fashion Plays Football

Complesso Santa Maria Novella

Piazza della Stazione 5, Firenze

Exhibition curated by Markus Ebner and Francesco Bonami. Free entrance.

11:30am

Boy London

Quinte Teatro, Ground Floor, Stand 1

Special guest at the stand Fabrizio Corona, Italian TV celebrity. 

11:30am-1:30pm

U.S. Polo Assn.

Padiglione Cavaniglia, Stand 6

Special guest at the stand Euridice Axen, Italian actress. 

12:00pm

Aeronautica Militare

Cortile Medici

Special guests at the stand: Generale Enzo Vecciarelli (Chief of Staff of the Italian Air Force), Generale Settimo Caputo (Deputy Chief of Staff of the Italian Air Force), a delegation of pilots of 37° Wings in flying seal, Domenico Fortunato (Italian actor) and Massimo Perla (Italian TV celebrity). 

12:00pm

RRD Roberto Ricci Designs

Area Monumentale, Sala delle Colonne

Screening of the documentary film "Kari and the whales". 

12:00pm

Presentation of the book "Per Colpa di Zico"

Area Monumentale, First Floor, Meeting Room

By Leonardo Corsi. An emotional, artistic and literary journey through memorable pages of the history of football. From the glorious triumphs and comedowns of España '82 to the present days.

12:00pm

Pyrex

Armeria, Stand A12

Special guest at the stand Marco Borriello, Italian football player.

12:00pm-2:00pm

Zampiere

Costruzioni Lorenesi, First Floor, Stand 13

The brand celebrates its 50th anniversary with a lunch and a handpainting shoes demonstration. 

12:00pm-2:00pm

I29 a.testoni

Central Pavilion, Ground Floor, Stand E5

Songs of freedom cocktail.

1:00pm

Scandinavian Man Panel: Future of Print — Why we Live in a Golden era of Magazines

P.O.P. Arena, Fortezza da Basso

Leading editors discuss how the biannual magazine is leading the way for fashion journalism, and why a certain kind of print has become more important than ever in th digital era.

1:00pm

TMB

Central Pavilion, Lower Floor, Stand S2-4

Washing time by ZG. Presentation and cocktail.

1:00pm

Lost in Albion

Magazzino 07, Stand 9

Special guest at the stand some players from Rari Nantes water polo team. 

2:30pm

Barena + La Sportiva

Sala della Ronda, Stand 23

Presentation of Barena Venezia + La Sportiva.

2:30pm

Boy London

Quinte Teatro, Ground Floor, Stand 1

Special guest at the stand Francesca Cipriani, Italian TV celebrity. 

2:30pm-5:00pm

MINI FASHION Collection Presentation & Opening Cocktail

Spazio MINI - Piazzale delle Ghiaia

An opening cocktail hosted by MINI FASHION and The Woolmark Company presenting a capsule collection designed by four emerging international designers. Dj set by Vanille Superstar.

3:00pm

Aeronautica Militare

Cortile Medici

Special guest at the stand Giulio Berruti (Italian actor) and Claudia Tosoni (Italian actress).

3:00pm

Finamore 1925 Napoli

Area Monumentale, First Floor, Meeting Room

Projection of the video "Opera" in which Finamore presents its capsule collection inspired by the Teatro di San Carlo, of which it is an official sponsor. By invitation only.

3:00pm

Pyrex

Armeria, Stand A12

Special guest at the stand Biondo, Italian TV celebrity. 

3:00pm-6:00pm

Moose Knuckles

Spazio Belfiore, Stand 2

Dj set  by Sovltrippin. 

3:30pm

Gaelle Paris

Quinte Teatro, Ground Floor, Stand 1

Special guest at the stand Stefano De Martino, Italian TV celebrity. 

4:00pm

Band of Outsiders

Cortile della Polveriera

Fashion presentation.

4:00pm

Petrol Industries

Armeria, Stand A1

Special guests at the stand Fabio Galante and Jury Chechi.

4:00pm-6:00pm

CC Collection Corneliani

Sala Ottagonale

Dj set by Marvely.

4:00pm-6:00pm

Jacques Britt

Costruzioni Lorenesi, First Floor, Stand 4

Aperitivo. Press and customer event.

4:30pm

Presentation of the book Ritmoemotivo by Stefano Chiassai

Area Monumentale, First Floor, Meeting Room

Presentation of the book “RITMOEMOTIVO, EVERYTHING CHANGES a modern man’s wardrobe”, a new chapter which is linked to the creation of a series of timeless outfits experimenting with and contaminating periods, shapes and materials.

from 5:00pm

MCM

Dogana

Via Valfonda 25, Firenze

Fashion show. By invitation only.

5:00pm-8:00pm

ATPCO

Hotel Ambasciatori

Piazza della Stazione 10, Firenze

Fashion presentation. By invitation only.

5:00pm-9:00pm

#Leathersolerocks party

P.O.P. Arena, Fortezza da Basso

Party by Cuoio di Toscana and preview of the forthcoming new project. Live music performance. Cocktail. By invitation only.

5:30pm-10:00pm

Rifle

Hotel Garibaldi Blu

Piazza Santa Maria Novella 21, Firenze

Presentation of the capsule collection Rifle created by Polimoda students on the occasion of the 60th anniversary of the brand. No stop bar and DJ set.

from 6:00pm

Roi du Lac

Palazzo Frescobaldi, Studio Matos-Herzog

via Santo Spirito 11, Firenze

Cocktail party "Rome wasn't built in a day". By invitation only.

6:00pm-9:00pm

Rucoline

Rucoline store

Piazza dè Rucellai 3R, Firenze

Launch of the FW18/19 campaign and live performance by Jasmine Thompson, new testimonial of the brand. 

6:00pm-10:00pm

Birkenstock

Giardino Torrigiani

Via del Campuccio 53, Firenze

Fashion show and party. By invitation only.

from 6:30pm

Blue San Francisco

Blue San Francisco

Via della Vigna Nuova 57, Firenze

Cocktail on the occasion of the first anniversary of the brand and dj set by Marco Fiorucci.

6:30pm-9:30pm

Cadini

Antica Torre

Via Tornabuoni 1, Firenze

Cocktail party. By invitation only. 

7:00pm

SECRET FLORENCE / Tempo Reale / Paesaggio Notte Elliott Sharp

Planetario / Fondazione Scienza e Tecnica

Via Giuseppe Giusti 29, Firenze

In the setting of Florence Planetarium’s scientific knowledge, a series of experimental music concerts. Reservations: prenotazioni@temporeale.it

7:30pm

Roberto Cavalli_Special Guest

Certosa di Firenze

Via del Ponte di Certosa 1, Firenze

Fashion show. By invitation only.

7:30pm-10:30pm

Save the Duck

Circolo dei Canottieri

Lungarno Anna Maria Luisa de Medici 8, Firenze

The Giant Duck. Maxi installation and Sunset DJ set. Special guest Pau from Negrita. By invitation only.

7:30pm-11:00pm

Apericena Pool Party

Hotel Villa Medici

Via Il Prato 42, Firenze

By Facib SpA (Armata di Mare, Invicta, Waimea). Music, aperitivo and dinner by the pool.

8:00pm-1:00am

Supe

Palazzo Strozzi

Piazza degli Strozzi, Firenze

Party. By invitation only.

8:00pm-11:30pm

Raglan United

Zap Zona Aromatica Protetta

Vicolo di Santa Maria Maggiore 1, Firenze

Party. Special guest Young Signorino. Dj set by Maggiepie. 

9:00pm

Brunello Cucinelli

Tepidarium del Roster

Via Bolognese 17a, Firenze

Dinner. By invitation only.

9:30pm

7 Moncler Fragment Hiroshi Fujiwara

Museo del Bargello

Via del Proconsolo 4, Firenze

Launch of the collection with a live music performance in collaboration with MATCHESFASHION.COM. By invitation only.

from 9:30pm

Be Positive

Spiaggia sull'Arno

Piazza Poggi, Firenze

Live Performance by Mash Machine, Blue Marlin Ibiza Resident Band. Live Dj Set by Tommy Vee.Other guests: Matteo Monti e Fabrizio Ferraro. By invitation only.

...IN TOWN

9:00am-12:00pm

Loretta Caponi

Loretta Caponi

Piazza Antinori 4r, Firenze

Presentation of the SS/2019 Men's Collection - Press Breakfast. By invitation only. 

9:00am-6:00pm

Navigare

Hotel Cavour

Via del Proconsolo 3, Firenze

Press presentation of the SS2019 collection. 

11:00am-2:00pm

Bonaveri, a fan of Pucci

Palazzo Pucci

Via Pucci 6, Firenze

Emilio Pucci comes forth with yet another innovative approach to addressing fashion. A visual journey created in partnership with mannequin pioneer Bonaveri, which explores the brands’ historic codes through their innate artistic touch, creative souls, savoir-faire and irony. Private event by invitation only.

5:00pm-8:00pm

Bianchi e Nardi

Bianchi e Nardi

Via Vacchereccia 15r, Firenze

Opening Bianchi e Nardi 1946 boutique. Capsule collection signed by Giannico presentation and launch of the Men's SS '19 collection. 

5:00pm-8:00pm

Margaret Howell

Margaret Howell

Piazza Carlo Goldoni 5, Firenze

Preview of the men’s Spring Summer 2019 collection. Drinks. By invitation only.

5:00pm-8:00pm

Distante Cashmere, Lasciart by Massimo Biagiotti, Idriss Guelai

Distante Cashmere

Via dell'Oriuolo 47/49r, Firenze

Cocktail party and presentation of the 2019 collections.

5:00pm-9:00pm

BYREDO, Bibliothéque

Olfattorio Bar à Parfums

via de’ Tornabuoni 6, Firenze

Presentation of the complete range of products of the Bibliotéque line by BYREDO, the exclusive luxury perfumery brand created by Ben Gorham. By invitation only.

6:00pm

Descrudes

Galleria Poggiali

Via Benedetta 3r, Firenze

Presentation of the collection and cocktail. 

6:00pm-8:30pm

This is not a F*cking Street Style Book

SOTF

Via de' Tornabuoni 17r, Firenze

Launch & signing of the new limited edition book by Adam Katz Sinding. Featuring an exclusive artist edition of the book. 

6:00pm-9:00pm

COS

Cos Store

Via della Spada 1, Firenze

Soma launch party. 

6:00pm-9:00pm

Ermanno Scervino

Ermanno Scervino

via degli Strozzi 32r, Firenze

Opening of the new boutique. Cocktail. By invitation only.

6:00pm-9:30pm

Red Wing x Ultra

Ostello Tasso

Via Villani 15, Firenze

Summer party.  

6:00pm-10:00pm

ottod'Ame

ottod'Ame

Via della Spada 19r, Firenze

Stereo8 Fall Winter2018 collection preview. Seventies cocktail party and dj set.

6:00pm-12:00pm

Introspectum

Introspectum

Via del Trebbio 14r, Firenze

Cocktail party and live jazz music. 

6:30pm-8:30pm

Siviglia

Palazzo Ricasoli

Piazza Goldoni 2, Firenze

Siviglia Icons. Cocktail. By invitation only. 

6:30pm-9:00pm

Cocktail Party Blues Barber

Blues Barber

Via Cimabue 36, Firenze

Cocktail party and dj set by Blues Barber, in collaboration with Proraso and Tenax.

6:30pm-9:30pm

Rodrigo

Odeon Bistrò

Piazza degli Strozzi 8, Firenze

Rodrigo cocktail party. Special Guest Akash Kumar.

6:30pm-12:00pm

By Creations Made in Italy – Beyond Italian beauties

Palazzo Corsini

Lungarno Corsini 10, Firenze

Presentation of the By Creations platform and fashion show. Focus on Italian creativity, talent and craftsmanship. By invitation only.

from 7:00pm

Vitale Barberis Canonico

Obicà

Via Tornabuoni 16, Firenze

Presentation of the Italian edition of "Sartoria Italiana" by Yoshimi Hasegawa. Book signing, exhibition, cocktail and live music by VBC Band. By invitation only.

7:00pm

IED - RenaisSense

Palazzo Davanzati

Via Porta Rossa 13, Firenze

Live performance about the 5 senses. 

7:00pm

Moscot

I Visionari

Piazza Nazario Sauro 14R, Firenze

Cocktail party.

7:00pm-10:00pm

Dr. Martens

Palazzo San Niccolò

Via di San Niccolò 79, Firenze

Cocktail. #WORNDIFFERENT. By invitation only.

from 8:00pm

Relish

Loggia del Porcellino

Piazza del Mercato Nuovo, Firenze

Relish celebrates his 10th anniversary. From 20,00 fashion show. From 21,30 after party. Dj Set by Anfisa Letyago. By invitation only. 

10:00pm-12:00am

Steve Aoki x Luisaviaroma

Secret Location

Party. By invitation only.

11:00pm-4:00am

Komakino Silent Servant

Club 21

Via dei Cimatori 13r, Firenze

By Disco_nnect music. Hosted by Polaryscollective. By invitation only.

10:30am-8:00pm

Bonaveri, a fan of Pucci

Palazzo Pucci

Via de' Pucci 6, Firenze

Emilio Pucci and Bonaveri come together to showcase their creative vision and savoir-faire. A journey of colour, texture, and shape: an insight to the past, present and future of the two Maisons. Exhibition. By invitation only (and also with the Pitti Card).  

Thursday 14/06
9:00am-6:00pm

Super Duper Hats Third Hand

Piazzale Arena Strozzi

Third Hand. Bring an old hat, used, worn out, personal or family owned, purchased or found, with whom there is an emotional attachment. The hat will becustomised by expert hands with the intent of providing it with a new life.

10:30am

Scandinavian Man Panel: In Search for a New Masculinity

P.O.P. Arena, Fortezza da Basso

A leading international gender scientist and representatives from the Scandinavian fashion community discuss masculinity in the metoo era, and why it is more important than ever to find an updated image of the modern man.

3:30pm-5:30pm

MINI FASHION Cocktail

Spazio MINI - Piazzale delle Ghiaia

Dj set by LADY VIOLET.

4:00pm

Scandinavian Man Panel: The New Retail Logic — How e-commerce is Disrupting Menswear

P.O.P. Arena, Fortezza da Basso

Menswear is one of the fastest growing e-commerce categories. Why is the male consumer more susceptable the the online retail experience? Leading e-commerce operatives discuss. 

4:00pm-6:00pm

CC Collection Corneliani

Sala Ottagonale

 Dj set by Alessandro Leuci.  

5:00pm

BED j.w. FORD

Stazione Leopolda

Viale Fratelli Rosselli 5, Firenze

Fashion show. In collaboration with Japan Fashion Week. By invitation only. 

6:00pm

Federico Curradi

Via Santo Spirito 9, Firenze

Fashion presentation. By invitation only. 

7:00pm

SECRET FLORENCE / Musicus Concentus / Simone Graziano Naomi Berrill Duo

Chiostro del Convento del Carmine

Piazza del Carmine 14, Firenze

The stunning location of Chiostro del Carmine will host Simone Graziano Naomi Berrill duo, a one hour length concert by piano and cello between Irish folk, classical music, jazz and experimental sounds. Box Office / TicketOne 5€, on-site ticket 10€. 

8:30pm

CRAIG GREEN_Menswear Guest Designer

see invitation

Fashion show. By invitation only.

9:00pm

Firenze Rocks: Foo Fighters

Ippodromo del Visarno

Viale del Visarno 14, Firenze

Live concert. Info www.firenzerocks.it.

11:00am-7:00pm

Herno Library

Stazione Leopolda

Viale Fratelli Rosselli 5, Firenze

Apertura al pubblico e Laboratorio H. Ingresso gratuito. 

11:00am-7:00pm

Fanatic Feelings - Fashion Plays Football

Complesso Santa Maria Novella

Piazza della Stazione 5, Firenze

Exhibition curated by Markus Ebner and Francesco Bonami. Free entrance.

...IN TOWN

10:30am-8:00pm

Bonaveri, a fan of Pucci

Palazzo Pucci

Via de' Pucci 6, Firenze

Emilio Pucci and Bonaveri come together to showcase their creative vision and savoir-faire. A journey of colour, texture, and shape: an insight to the past, present and future of the two Maisons. Exhibition. By invitation only (and also with the Pitti Card).  

12:00pm

Istituto Marangoni / Talk

Istituto Marangoni

Via de Tornabuoni 17, Firenze

 A talk with Sara Sozzani Maino, deputy editor-in-chief at Vogue Italia and head of Vogue Talents, and Ermanno Scervino, Brand Ambassador at Istituto Marangoni. 

12:00pm-3:00pm

Malìparmi

Malìparmi

Via del Parione 11, Firenze

Knotting Together. Malìparmi presents  Boucherouite, Afolki’s collection of Berber rugs. An all-female story that stems from the art of reuse.

5:00pm

​Magic and pain - Deliberations on a modern body inside a XVIII century dress​.

Museo di Casa Martelli

Via Zannetti 8, Firenze

As part of the review "Thursday evening at Casa Martelli" the initiative present a 1785 robe a l'anglaise - a dress rebuilt in every details by the hands of Nicola Trotta - and after the long clothing ritual of Elisa Bachi the evening ends with a tour of the house.

6:00pm-9:00pm

From the beginning of 20th century to '60s. From Picasso to Warhol, from de Chirico to Fontana

Piazza Santa Trinita 1, Firenze

Extraordinary opening of the Collection Casamonti, one of the biggest modern and contemporary art gathering in Italy. Bu invitation only. 

from 6:30pm

Menswear and the Media

Teatro del Sale

Via de' Macci 111r, Firenze

Simon Crompton of Permanent Style and Tommaso Melani of Stefano Bemer,in collaboration with The Rake Magazine, Thomas Masonand and Fox Brothers. Symposium. By invitation only.

7:00pm-8:30pm

Giorgio Armani

Giorgio Armani

Via de' Tornabuoni 83r, Firenze

Boutique opening. By invitation only. 
 

7:00pm-9:00pm

FLorange Fashion Event

JK Place

Piazza di Santa Maria Novella 7, Firenze

Exclusive network evening by the Embassy of the Netherlands in collaboration with the Dutch menswear fashion labels. By invitation only.

8:00pm-12:00pm

Montblanc

Limonaia Corsini

Via della Scala 115, Firenze

#MY4810 Luggage Collection Launch. A cocktail party and special DJ sets by Tinie Tempah & Simone Sassoli. By invitation only.

from 10:00pm

Giorgio Armani - Giorgio's

Palazzo Pandolfini

Via San Gallo 74, Firenze

Party. By invitation only.

Friday 15/06
10:30am-4:00pm

Polimoda Makers

Limonaia di Villa Vittoria

Piazza Adua 1, Firenze

Graduating students in Fashion Technology and Fashion Accessories Design will showcase their incredible handiwork, presenting select articles and shoes for men and women, all handmade throughout the course of their studies. Free entrance.

7:00pm

SECRET FLORENCE / Tempo Reale / Paesaggio Notte Francesco Cigana

Planetario / Fondazione Scienza e Tecnica

Via Giuseppe Giusti 29, Firenze

In the setting of Florence Planetarium’s scientific knowledge, a series of experimental music concerts. Reservations: prenotazioni@temporeale.it

9:00pm

Firenze Rocks: Guns n' Roses

Ippodromo del Visarno

Viale del Visarno 14, Firenze

Live concert. Info www.firenzerocks.it.

11:00am-7:00pm

Fanatic Feelings - Fashion Plays Football

Complesso Santa Maria Novella

Piazza della Stazione 5, Firenze

Exhibition curated by Markus Ebner and Francesco Bonami. Free entrance.

...IN TOWN

10:00am-7:00pm (last entrance at 6:00pm)

Steve McCurry. Icons

Villa Bardini

Costa San Giorgio 2, Firenze

Exhibition dedicated to the works of Steve McCurry, one of the greatest contemporary photographer. 

10:30am-6:00pm

Bonaveri, a fan of Pucci

Palazzo Pucci

Via de' Pucci 6, Firenze

Emilio Pucci and Bonaveri come together to showcase their creative vision and savoir-faire. A journey of colour, texture, and shape: an insight to the past, present and future of the two Maisons. Exhibition. By invitation only (and also with the Pitti Card).