Are You “In” or “Out” of the Box?

The main theme of Pitti Immagine fall/winter trade-shows.

A tribute to a common character of our trade-shows have: to be a Surprise Box, extraordinary tin-containers of ideas and innovations to open and switch from season to season, to tell the newest vibrations of fashion and lifestyle. Get ready for an "in-and-out of the box" multisensory journey, discovering the geography of Pitti Uomo and its pavilions paced through the motions of many Pitti Boxes: at the Fortezza da Basso there will be a large indoor arena dedicated to sharing - between food, ideas and opportunities to relax - and then a series of functional and fun boxes, including a special video-art gallery that will offer an experience with a high energetic-emotional rate, entirely outlined in an design-set conceived and edited by the lifestyler Sergio Colantuoni.