Tentative events Calendar of Pitti Bimbo 86 18 January - 23 June 2018

PITTI LIVE MOVIE, the theme of the fairs

The fair will be transformed into a huge Film Festival, with the styles of its various sections. At the Fortezza the billboards will be film posters chosen from amongst the work of the illustrators in the Bologna Children’s Book Fair exhibition, graphically reworked under the creative direction of the lifestyler Sergio Colantuoni. 

#ACTIVELAB. The new experimental section connecting the sport and street universe debuts at Pitti Bimbo

Padiglione Cavaniglia, Cavaniglia Studio

The new research laboratory at Pitti Bimbo: the same DNA as Kidzfizz, but with a street and sport influence and imprint.  At the Cavaniglia Studio – an expressly dedicated area inside the Cavaniglia Pavilion – a layout with playfully feisty tones will welcome a selection of international brands that experiment with sportswear, street and activewear, spheres that have specific and cool connotations in the world of children.

APARTMENT, the luxury soul of contemporary tailoring for kids


The space devoted to contemporary luxury. A unique section with a dedicated and always high impact layout presents particularly sophisticated clothing and accessories collections aimed at the most exclusive boutiques.


Padiglione Medici + Archivi

The area that brings together the most creative collections by brands that experiment with shapes, materials and presentation styles: a proposal dedicated to a more evolved international public. KidzFIZZ focuses on research, creative exploration and the contaminations between fashion and design. Layout curated by Storage Associati, KidzFIZZ is the fair’s concept lab. 


Central Pavilion, Lower Floor

The space dedicated to lifestyles: from design to small accessories, from gadgets to technology, the winner is always creativity.  This is an entertaining island-space where it is possible to find a series of special products. Eyewear, furnishing accessories, games, pocket technology, stationery, useful and useless objects that are always surprising. 

THE NEST: unmissable “up-and-coming” brands

Central Pavilion, Lower Floor

An exclusive selection of small independent brands and “up-and-coming” companies worth keeping an eye on, selected in collaboration with Little Pop Up Berlin, the Berlin concept lab/store. 


Central Pavilion, Lower Floor

A research into special objects according to the new themes:
Dream Mountain_ Mountains mean sport, games, fun, technology and nostalgia. Picture postcards as well as challenges, the chill of the piste and the reassuring warmth of the chalet.
Lost in Space_ The countdown has started: we’re off!  From little astronauts’ kits to prints crammed with planets, from the climate of Star Wars to the discovery of the skies.

NICE LICENSING, the new project on licenses for childrenswear

Padiglione Centrale, Cavedio

Realized in collaboration with the Bologna Licensing Trade Fair and the Bologna Children’s Book Fair, a new space will present 24 interesting licenses to the world of clothing.  A project aimed, above all, at the exhibitors, in which a selection of potential licenses for their future collections will be submitted for their attention 


The collaboration continues with the Bologna Children’s Book Fair which, this time, will turn its attention to the world of cinema.  Art volumes, pop ups or simply popular books to bring little ones closer to the big screen, arousing their curiosity and helping them to decode the icons and images presented to them every day.

FASHION COMICS: the special “mini-me” capsule collections inspired by the Powerpuff Girls designed by the young talents of Kid’s Evolution, in collaboration with Cartoon Network

Central Pavilion, Ground Floor

At this edition Fashion Comics, the project which is the brainchild of Alessandro Enriquez and realized in collaboration with Pitti Bimbo, stars The Powerpuff Girls – known in Italy as the Superchicche – the cartoon series from Cartoon Network.  The protagonists are three girls with super powers – who have recently been joined by a fourth girl - whose motto is “We’ll save the world before bedtime!”  On the occasion of Pitti Bimbo, a project in collaboration with Cartoon Network will present the creations of a selection of young brands and designers in the Main Pavilion which have been inspired by these little superheroines: a series of mini-me capsule collections consisting of three garments for mom and three for her little girl. 

KID’S EVOLUTION: from fashion “for adults” to mini capsule collections

Padiglione Cavaniglia, Cavaniglia Studio

Kid’s Evolution is the project by Alessandro Enriquez with Pitti Immagine aimed at a super-sophisticated audience of buyers, including the world’s most important department stores. Pitti Bimbo will be showcasing a selection of designers involved in fashion research for “adults” who will also be trying their hand at a capsule collection for kids. A 360° project that has intercepted the needs of top international retailers.

The Pitti Bimbo section: designer labels and the big children’s fashion brands

Central Pavilion

A rich and consolidated offering ranging from newborns to teens featuring historical kids’ brands that have evolved to create a lifestyle that is coherent with their esthetic rules, and signature brands - the offspring of mom and dad’s fashion.

EcoEthic, Pitti Bimbo’s Green Generation

Central Pavilion, Ground Floor

The section dedicated to green issues: the best brands that make sustainable fashion part of their signature.  These companies, from all over the world, use organic and biological materials that are produced with respect for nature and in a chain, that protects local manufacturing and small communities while helping to save our planet. 

Sport Generation: in sight of the big leap

Padiglione Cavaniglia + Cortile Cavaniglia + Area Monumentale Sala delle Colonne and Gallerie

Sport Generation, the planet that hosts the big names in sportswear and activewear, is preparing itself for a more extended dimension.  The focus is on leisure clothing in this space where the protagonists are the most important international names in childrenswear and collections for kids.  And to enrich the proposal there are lifestyle productsdesigned for the littlest ones in the light of a new 360° concept.  

Superstreet, 100% urban inclination

Padiglione delle Ghiaia + Padiglione Fureria + Area Monumentale Sala della Volta + Cortile del Teatrino

The Pitti Bimbo section that gives a voice to the always vital denim universe and the street inclination of junior and teen clothing, ideally increasingly connected to the world of Sport Generation.  In a lively, specifically designed setting, the clothing becomes the distinctive signature of a tribe that expresses itself through images and messages. 

e-Pitti.com Studios

Dogana, First Floor

Via Valfonda 25, Firenze

The Creative Hub of Pitti Immagine's online fairs. Discover how Pitti Bimbo becomes digital. Special Press Corner.

Style Piccoli is 10 years old

Central Pavilion, Lower Floor, Stand W7

Style Piccoli will be celebrating with a special exhibition on the Lower Level of the Main Pavilion which will showcase 10 of the covers that have made history, commented for the occasion by Giusi Ferré.  “There is no bigger discovery than a child can make” says Giusi Ferré.  “It is fashion that gives the signs of this great desire for change, movement, frenzy that requires an unusual and different type of imagination. A fashion that moves between fairy-tale characters and pop stars, explorers and rappers, adventurous rascals and young artists.  Dressing oneself – Style Piccoli tells us with its pictures – can really be the first and the best game”.

“Extreme - the fashion show with a difference”, the kid's wear Magazine film

Central Pavilion, Ground Floor, Stand P30

At Pitti Bimbo kid’s wear Magazine presents Extreme, a feature length film by Achim Lippoth, the photographer, producer and publisher of kid's wear, which is dedicated to a special fashion show: the protagonists are a group of children with all their fun and energy.  An unusual and amusing format that reinterprets the concept of a fashion catwalk show for kids in the most authentic and natural way possible.


The German magazine, B2B platform, LUNA will transform its area at the Fortezza in a special set: spotlights on kids as protagonists of a short-video series inspired by the cinema, common thread of our winter fairs.

The Pirouette Blog One to Watch Award

Pitti Bimbo 86 will host Pirouette’s One to Watch Award created to support emerging designers and young childrenswear brands devised by Pirouette Blog, the reference voice in childrenswear that unites the business dimension with the consumers’ point of view.  Florence Rolando, the founder of Blog Pirouette, and Katie Kendrick, Editor in Chief with Alejandra Salvatore of Severina kids, will assess the new talents in the KidzFizz and The Nest sections that stand out for their creativity, attention to detail and design, from which the two winners will be selected and announced on Thursday 18 January. #Pirouette12Watch.