Ankita Gill founded Param Sara, fueled by her Indian roots and a deep fondness for the rich heritage and captivating aromas of Asia. She embarked on a mission to honor the region's natural treasures and cultural legacies through the transformative power of fragrance.

After a career in finance, Ankita moved to China, where she has lived for almost a decade. Immersing herself in the sensory and cultural landscapes of her new home, she entered the fashion industry, a world that deepened her understanding of artistry, design, and storytelling. Inspired by the role of ingredients in Eastern rituals, she began to see fragrance as a powerful medium for emotional resonance and healing.

Recognizing perfumery as a mode of self-expression and a powerful conduit for connection and personal narratives, Ankita honed her craft at the Grasse Institute of Perfumery in France, where she learned to merge traditional techniques with modern innovations. Her fragrances serve as universal refuges, offering moments of introspection and renewal.