The cosmetics brand By Terry does not merely interpret the beauty sector; it anticipates and defines its trends. Founded by visagiste and makeup designer Terry de Gunzburg, the brand stems from the experience of a professional whose name has been a landmark in the beauty world for over thirty years. Her fame is particularly tied to her long-standing collaboration with the luxury fashion house Yves Saint Laurent, for which she helped develop numerous iconic products.

In 1998, Terry de Gunzburg launched her own cosmetics collection, marking the birth of the By Terry brand. Six years later, the iconic Baume de Rose—a lip balm enriched with rose petal wax—was introduced. Another revolutionary product came in the form of the By Terry Hyaluronic Hydra-Powder, a loose powder that inaugurated the Hyaluronic range through the use of hyaluronic acid.

By Terry cosmetics are distinguished by a classic, timeless philosophy—an expression of sophisticated, impeccable elegance. At the heart of Terry de Gunzburg’s vision has always been a focus on skin quality, which should look healthy and radiant after makeup application. This principle is reflected in the Cellularose Brightening CC Serum, an illuminating serum that uses Optical Glow technology to minimize imperfections and even out the complexion with a glowing finish. The Ombre Blackstar cream eyeshadow pens complete the range, intensifying the eyes and enhancing eye makeup with a refined, modern result.