The Woolmark Company launches a new digital sourcing platform, The Wool Lab Digital
Edition 89
At Pitti Filati, The Woolmark Company celebrates the 10th anniversary of The Wool Lab, the world renowned fabric and yarn sourcing guide, by launching a brand-new online platform: The Wool Lab Digital. Presented for the first time at Pitti in June 2011, during the past decade The Wool Lab has established its pivotal role in the industry as the world’s only collection of curated, innovative yarns, fabrics and processes dedicated to wool. It offers an unrivalled and global opportunity for sourcing wool textiles and helps buyers and designers to connect with suppliers of wool textiles from around the world. 

This extension into the digital space will enable the supply chain to keep connecting with new or distant suppliers, strengthening supply chain partnerships and textile design innovation. The Wool Lab Digital will be freely accessible to everyone: by simply registering, users will be able to look through the guide, discover the latest editions (Living, Workwear, In Motion and Hybrid) and choose a selection of wool fabrics and yarns in which they are interested.