Pitti Immagine Uomo 93


Pitti Immagine Uomo, the premier international event for men’s fashion and lifestyle projects with a global reach, will be held in Florence from 9 to 12 January 2018.

This global salon captures the most up-to-date fashion currents and projects with a broad appeal. At this edition there will be a special focus on the athleisure phenomenon and greater emphasis given to venues dedicated to the most contemporary and experimental menswear styles. It will showcase the new generation of artisans from across the globe, cutting-edge designs and luxury underground brands. It will feature gender-neutral collections, a selection of the most forward-looking proposals and international talent who are hoping to be discovered. As always, at its core the fair offers quality fashion labels representing the new classic style and brands that promote modern sportswear. All of this together with the unique welcome provided by the Pitti Immagine fairs.

Pitti Immagine Uomo benefits from the extraordinary contribution of the Ministry for Economic Development and the Italian Trade Agency as part of an initiative organized to support Italian trade fairs and Made in Italy. This grant is dedicated to assist with hospitality, media relations and advertising activities.