Brand Profile
Refusing the fast pace of fades and fashion, FREI UND APPLE is a proudly Italian idea with a value chain that is 100% designed and developed locally. Proprietary prints (Made in Como) by FREI UND APPLE only rely on the best manufacturing for a dash of tradition incorporating state-of-the-art sustainable features.
CARINA NEGRONE, FOUNDER AND CREATIVE DIRECTOR FREI UND APPLE
Well-travelled, rooted and eclectic Carina is a former VOGUE Talent (2019) and advertising director in fashion, mastering the subtle codes of lifestyle and innovation. She combines her professional understanding of markets to her own vision of the decorative and performing arts as Creative Director and CEO of FREI UND APPLE. She personally manages the whole value chain by leading a lean, exclusive and rigorous 100% Made in Italy production with a strong attention to details, comfort and an eye on both Nature and Society as a whole.