Brand Profile
Created in 1908, Richard Pontvert has celebrated its 112 years of activity in 2020. One hundred and twelve years of industrial and commercial adventures, one hundred and twelve candles to celebrate the spirit of initiative, the commitment and the talent of the Richard’s family, whose history merges with the brand’s.
Paraboot, located in Saint-Jean-de-Moirans, Isère, has become one of the last emblems of “Made in France” and “sewn shoes” in the world of footwear.
The brand now operates all around the world, with own stores in: Antwerp (Belgium) since 1994, Tokyo (Japan) since 2001, Brussels (Belgium) since 2003. The brand is now globally present. The positioning of Paraboot:
Paraboot shoes have a strong « DNA », coming from the quality of materials used (leathers and rubbers) and the transformation of those elements (uppers sewn to the soles):
- Inscription in the fashion world, always with its proper identity
- Timeless but still relevant today
- Adapted to all situations, elegant and practical
The man that wears Paraboot is confident, he can even be unconventional.
He owns quality shoes, for sure not single-use products.
His shoes are an extension of his personality.
Materials are as natural as possible, plain grain is not modified:
- Leathers are tanned according European norms. There is no diffusion of toxics or harmful products in the skin.
- The foot is able to breathe, which allows a better hygiene.
- The rubber of the sole is natural and flexible.
Comfort and durability of Paraboot shoes, especially those with Goodyear or Norwegian stitching, match to the environmental trend of our society. Paraboot shoes are not single-use products.
Paraboot : the «made in France» quality shoe.
Every detail is important for Paraboot: selection of leather, linings, rubber or leather interlayers.
Paraboot focuses on the quality of materials and fabrication processes. Furthermore, they bet on the flexibility, resistance, isolation, comfort and hygiene of the shoes.
Today, manufacturing methods have not changed and Paraboot shoes are still made from the best European leathers, tanned the old-fashioned way. This provides a real timeless authenticity.
Paraboot online In October 2020, Paraboot improved the digital offer by opening a proper e-commerce site for France, Belgium and Luxembourg. The intention is to spread the e-commercialisation to the rest of Europe in 2021 and the rest of the world in 2022.