Mafrat presents at Pitti Bimbo its retail project

For the next Pitti Bimbo show, Mafrat is dedicating part of its exhibition space to the presentation of its Quore retail project: this is a genuine novelty for the Mafrat group, which will have over 100 Quore sales points in Italy in 2016, both direct and affiliated.

The Quore Factory Stores, set up to create a direct link between the company and the end user, are designed to combine the concept of a multibrand boutique with the advantages of a franchise, with the intention of shortening the supply chain and offering high quality products at a reduced price, as well as providing assistance to the company’s affiliates, ranging from feasibility and profitability studies to furnishing design, from personnel training to advice on creating window displays, and from fast new ranges to regular visits from area staff.

At Pitti Bimbo, Mafrat will reproduce the carefully designed and practical architectural concept of its Quore stores.