In Sicilian dialect Nhivuru means black. A representative name for the brand founded in 2012 by Giuseppe Turco, who had gained experience in various retail management positions with prestigious international labels, together with his partner Totho Priano. With urban and futuristic lines, the Nhivuru collections interpret Sicilian cultural traditions in a contemporary key. Their continual desire to experiment with new things has not stopped, leading to creation of a project dedicated to the world of kids, NHIVURU KIDZ, which reworks the brand’s urban concept in an even more fun, ironic way for little “urban angels”.