ICON presenta ICONIC CLUB@Pitti Uomo

Le Pagliere, ex Scuderie Reali

Iconic Club is a restricted, select group of iconic products that have made style history, certified by Icon. Pitti Uomo is celebrating Iconic Club on Tuesday 12 June with a big party at the Pagliere, the old Royal Stables in Florence, featuring a live-set provided by Nicky Siano, pioneer of dance music and historic – or should we say iconic? – first resident DJ at Studio 54. The Icon director and editorial team will be promoting the Iconic Club initiative at the event through an exhibition-event, a party within a party, that will trace the history of the style of the members of the club, underlining their iconic importance, evolution and future potential. 
‘The inspiration came from the clubs for motorcycle and car enthusiasts. Together with our editorial team, we thought we could apply the same idea – of communities of aficionados who gather together at specially organised events around the country, exchanging information through social media platforms specially created for the purpose – to the worlds of fashion and style, too,” explains Michele Lupi, director of Icon.
Appearing along with Icon at the evening will be: Land Rover Defender, Fay 4 Ganci, Levi’s® 501®, Persol 714, Baracuta G9 Harrington Jacket, Montblanc Meisterstück, Valstar and Vespa.