UniCredit S.p.A. My Pitti
Walk Through:
Edition 16
Idealist like a modern Karen Blixen, magnetic and cosmopolitan like Mata Hari. Wearing animal-printed scarves and fringed pashmina, canvas hats and handwoven raffia slippers, and jewels suspended between natural shapes and ancestral symbols. This coming summer’s woman chooses a balanced mix of nostalgia and ethno-chic sophistication. Her outfit tells stories of faraway lands, but also of traditions and know-how, of commitment and sustainability. The simple elegance of a linen Safari jacket is alternated with the dynamism of Wax prints on blouson and sartorial shirt-dresses. Because it’s wonderful to speak of the world to the world.
ZEBRA is an elegant animal print-themed collection with gold tones sprayed on a black background. A line with simple shapes that focuses all of its efforts on two-tone graphics. BAMBÙ is a collection of great impact that does not pass unnoticed. Resin circles mime gold-dipped bamboo canes and are matched with spotted details. The up-and-coming spring-summer, with the jewels of Florentine designer Angela Caputi, conveys a fascination with faraway land and cultures.
Gigi Hadid, Hailey Bieber, Kendall Jenner, and Rihanna. Next to them, a long list of celebrities and IT-girls who wear ASH. The eye of French stylist Patrick Ithier for the design and the commercial intuitiveness of entrepreneur Leonello Calvani are determining factors for the international success of the brand. Focused on footwear, ASH combines French flair with Italian design heritage. Today, the brand’s collections include other product lines like prêt-à-porter, bags, and accessories.
Coup de foudre between glamour and sustainability. A difficult pairing that the brand achieves through its collections of hyper-feminine sandals. Combinations of natural raffia yarns, colors burned by the sun, structures artisanally woven, and hand-embroidered crystals. This complex direction gives rise to stylistic equilibrium in creations designed in Italy and woven by hand by expert artisans. On a foundation of sustainable materials and low power consumption in production.
An across-the-board wardrobe with lively citations between ethic highlights, Arts&Crafts, harmonious elements, and modern visual arts: classic, ancestral, and modern, the references create infinite synapses of color. Exclusive prints enliven simple and versatile items in cotton jersey or virgin wool, offering a complete sensorial experience.
A luxury collection of stoles and scarves with a sartorial style. This is the hallmark of Gaynor Bongard, who has been creating a niche product with a contemporary soul since 1999, starting from premium cashmere and the very best natural fibers from around the world. Just a few, yet essential elements, together with skilled workmanship that combines technologies and ancient know-how, give life to a unique collection.
A product based on the selection of quality materials, processed and assembled with the finest craftsmanship; a style that reveals the most authentic Made in Italy origin in every detail: these are the distinguishing features of a brand born out of the passion of a small team of artisans based in the Caserta area, a land with a long experience and tradition in the footwear sector. The result is a shoe that lets its artisanal DNA evolve.
Born and raised in Rome by a Haitian mother and Turinese father, Stella first got her start in fashion as a model. In just a short amount of time, she knew exactly what her vocation was: recounting her story and DNA through collections, while transforming prints, fabrics, and combinations into tools for communication. Inspired by métissage, her brand continues the battle for a multicultural and sustainable fashion. A fashion capable of crossing borders.
Shoes that become unique pieces for their special craftsmanship and exotic twist. A tribute to the excellence of Made in Italy that combines luxury attitude with awareness about the ethical side of production. Experimentation with shapes is interwoven with research onto sustainable processes, creativity, and the service provided by socially responsible projects in support of female communities and environmental issues.